{"id":136,"date":"2007-07-18T13:00:17","date_gmt":"2007-07-18T18:00:17","guid":{"rendered":"http:\/\/club.ino.com\/trading\/2007\/07\/18\/bancroft-family-could-make-or-break-merger-between-dow-jone-co-and-news-corp\/"},"modified":"2008-09-08T14:27:05","modified_gmt":"2008-09-08T18:27:05","slug":"can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones","status":"publish","type":"post","link":"https:\/\/wwwtest.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/","title":{"rendered":"Can the Bancroft family still kill News Corp's deal to buy Dow Jones?"},"content":{"rendered":"<p style=\"margin-bottom: 0in;\" align=\"center\"><span style=\"font-size: x-large;\">D<\/span><span style=\"font-size: x-large;\">ow Jones<strong> +<\/strong> News Corp. = ?<\/span><\/p>\n<p style=\"margin-bottom: 0in;\">\n<p><span style=\"font-size: small;\"> A $5 billion history making takeover rests in the hands of the  <strong><a href=\"http:\/\/www.theage.com.au\/news\/business\/family-divided-on-news-bi56d-for-dow-jones\/2007\/07\/18\/11845598665.html\">Bancroft<\/a><\/strong> family. The board of <strong><a href=\"http:\/\/www.dj.com\/\">Dow Jones &amp; Co. (DJ)<\/a><\/strong>, publisher of the  Wall Street Journal and Barron's, is prepared to approve a bid from  <strong><a href=\"http:\/\/www.newscorp.com\/\">Rupert Murdoch's News Corp. (NWS)<\/a><\/strong>. The $60 a share offer was first  publicly released April 30th, 2007. However, <strong><a href=\"http:\/\/www.bloomberg.com\/apps\/news?pid=20601087&amp;sid=a5UBpnUgtADc&amp;refer=home\">Bloomberg<\/a><\/strong> cites that in May  of 2007, the Bancroft family was opposed to the deal and that the  takeover bid would be pushed aside. <\/span><\/p>\n<p><span style=\"font-size: small;\">How does one family, the Bancroft family have so much clout? The family  has been running Dow Jones &amp; Co. for over 100 years and currently owns  64% of the company. The 35 voting Bancroft family members have also set  demands that will be placed in the sales agreement if Murdoch gets his way. <\/span><\/p>\n<p><span style=\"font-size: small;\">One of the stipulations of the agreement will be a guaranteed protection  of the Wall Street Journals editorial independence. The family is  concerned that Murdoch will use the Wall Street Journal and Barron's as  another instrument to spread his political and business agendas, says  <strong><a href=\"http:\/\/www.bloomberg.com\/apps\/news?pid=20601087&amp;sid=a5UBpnUgtADc&amp;refer=home\">Bloomberg<\/a><\/strong>. <\/span><\/p>\n<p><span style=\"font-size: small;\">It will, given Murdoch's publishing history be interesting to see how  long he can keep his hands off the Journal and Barrons. Remember this is  the same gentleman who bought \"The Times\" of London. Many Londoners  still haven't gotten over that one. <\/span><\/p>\n<p><span style=\"font-size: small;\">Since early July share prices for Dow Jones &amp; Co have flattened.  Speculators are unsure if the Bancroft family will approve the board's  decision to accept the News Corp's bid. However the stock is 65% higher  than the April 30th close, the day that the offer became public. <\/span><\/p>\n<p><span style=\"font-size: small;\">How will the share price of News Corp pan out? If the takeover is  approved by the Bancroft family will we see a jump in price? The power  is in the hands of the Bancrofts, it is just an interesting story to  keep in mind. <\/span><\/p>\n<div><span style=\"font-size: small;\">This chart shows how <strong><a href=\"http:\/\/club.ino.com\/?ltblog718\">MarketClub<\/a><\/strong> has performed since the the DOW deal  became public in late April?<\/span><\/div>\n<p style=\"margin-bottom: 0in;\"><span style=\"font-size: small;\"><br \/>\n<\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"center\">\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><span style=\"font-style: normal;\"><img loading=\"lazy\" decoding=\"async\" src=\"\/uploads\/Image\/Lindsay\/DJ%20Mo.gif\" alt=\"\" width=\"400\" height=\"257\" \/><\/span><\/span><span style=\"font-size: small;\"><span style=\"font-style: normal;\"><img loading=\"lazy\" decoding=\"async\" src=\"..\/..\/..\/..\/..\/..\/uploads\/Image\/Lindsay\/DJ%20Week.gif\" alt=\"\" width=\"400\" height=\"257\" \/><\/span><\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><br \/>\n<\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: medium;\"><span style=\"text-decoration: underline;\"><strong>Monthly<\/strong><\/span><\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><span style=\"text-decoration: underline;\"><strong><br \/>\n<\/strong><\/span><\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><strong>Entry Date<\/strong>: May 1, 2007<\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><strong>Entry Price<\/strong>: $38.34\/share<\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\">\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: medium;\"><span style=\"text-decoration: underline;\"><strong>Weekly<\/strong><\/span><\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><strong>Exit Date:<\/strong> July 12, 2007<\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><strong>Exit Price:<\/strong> $57.02\/share<\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><br \/>\n<\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\">\n<p style=\"margin-bottom: 0in;\" align=\"left\">\n<p style=\"margin-bottom: 0in;\" align=\"center\"><span style=\"font-size: small;\"><span style=\"font-style: normal;\"><strong>Gain\/Loss:  In about two month up $18.68\/share. Up 48% since the public announcement.<br \/>\n<\/strong><\/span><\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"center\"><span style=\"font-size: small;\"><span style=\"font-style: normal;\"><br \/>\n<\/span><\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"center\">\n<p style=\"margin-bottom: 0in;\" align=\"center\"><span style=\"font-size: small;\"><span style=\"font-style: normal;\"><span style=\"font-size: large;\"><a href=\"http:\/\/club.ino.com\/members\/charts\/?s=NYSE_DJ\"><span style=\"text-decoration: underline;\"><strong>Members<\/strong><\/span><\/a><strong> <a href=\"https:\/\/secure.ino.com\/products\/marketclub\/?ltblog718\"><span style=\"text-decoration: underline;\">Non-Members<\/span><\/a><\/strong><\/span><\/span><\/span><\/p>\n<p><span style=\"font-size: small;\"><br \/>\n<\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"center\"><span style=\"font-size: small;\"><br \/>\n<\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"center\">\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><span style=\"font-style: normal;\">-Trademarks shown above are held and owned by Dow Jones &amp; Co. and News Corp., respectively-<\/span><\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\">\n<p style=\"margin-bottom: 0in;\" align=\"left\">\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><strong><span style=\"font-size: x-small;\"><span style=\"font-style: normal;\">Enjoy and if you have any questions please send make a comment and I will get back to you,<\/span><\/span><\/strong><\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><strong><\/strong><\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: x-small;\"><strong><span style=\"font-size: x-small;\"><span style=\"font-style: normal;\"><a href=\"mailto:li*****@in*.com\" data-original-string=\"x8HAdZg47bTjnJcdJMpdrQ==\" title=\"This contact has been encoded by Anti-Spam by CleanTalk. Click to decode. To finish the decoding make sure that JavaScript is enabled in your browser.?subject=Dow\/News%20Blog\"><img loading=\"lazy\" decoding=\"async\" src=\"\/uploads\/Image\/Lindsay\/lindsay.jpg\" alt=\"\" width=\"60\" height=\"83\" \/><\/a><img loading=\"lazy\" decoding=\"async\" src=\"\/uploads\/Image\/Lindsay\/lt%20sig%20red.jpg\" alt=\"\" width=\"80\" height=\"50\" \/><br \/>\n<\/span><\/span><\/strong><\/span><\/p>\n<p style=\"margin-bottom: 0in;\" align=\"left\">\n<p style=\"margin-bottom: 0in;\" align=\"left\"><span style=\"font-size: small;\"><span style=\"font-style: normal;\"><br \/>\n<\/span><\/span><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Dow Jones + News Corp. = ? A $5 billion history making takeover rests in the hands of the Bancroft family. The board of Dow Jones &amp; Co. (DJ), publisher of the Wall Street Journal and Barron's, is prepared to approve a bid from Rupert Murdoch's News Corp. (NWS). The $60 a share offer was [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-136","post","type-post","status-publish","format-standard","hentry","category-trading-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Can the Bancroft family still kill News Corp&#039;s deal to buy Dow Jones?  - INO.com Trader&#039;s Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Can the Bancroft family still kill News Corp&#039;s deal to buy Dow Jones?  - INO.com Trader&#039;s Blog\" \/>\n<meta property=\"og:description\" content=\"Dow Jones + News Corp. = ? A $5 billion history making takeover rests in the hands of the Bancroft family. The board of Dow Jones &amp; Co. (DJ), publisher of the Wall Street Journal and Barron&#039;s, is prepared to approve a bid from Rupert Murdoch&#039;s News Corp. (NWS). The $60 a share offer was [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/\" \/>\n<meta property=\"og:site_name\" content=\"INO.com Trader&#039;s Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/inocom\/\" \/>\n<meta property=\"article:published_time\" content=\"2007-07-18T18:00:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2008-09-08T18:27:05+00:00\" \/>\n<meta name=\"author\" content=\"lindsay\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"lindsay\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/\"},\"author\":{\"name\":\"lindsay\",\"@id\":\"https:\/\/www.ino.com\/blog\/#\/schema\/person\/9083a07f1dc79480b7cc9c80e829259d\"},\"headline\":\"Can the Bancroft family still kill News Corp's deal to buy Dow Jones?\",\"datePublished\":\"2007-07-18T18:00:17+00:00\",\"dateModified\":\"2008-09-08T18:27:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/\"},\"wordCount\":404,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.ino.com\/blog\/#organization\"},\"articleSection\":[\"MarketClub Techniques, Tips &amp; Talk\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/\",\"url\":\"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/\",\"name\":\"Can the Bancroft family still kill News Corp's deal to buy Dow Jones? - INO.com Trader&#039;s Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.ino.com\/blog\/#website\"},\"datePublished\":\"2007-07-18T18:00:17+00:00\",\"dateModified\":\"2008-09-08T18:27:05+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ino.com\/blog\/#website\",\"url\":\"https:\/\/www.ino.com\/blog\/\",\"name\":\"INO.com Trader&#039;s Blog\",\"description\":\"Expert Charts, Trading Tips and Technical Analysis from INO.com\",\"publisher\":{\"@id\":\"https:\/\/www.ino.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ino.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.ino.com\/blog\/#organization\",\"name\":\"INO.com Trader&#039;s Blog\",\"url\":\"https:\/\/www.ino.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ino.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.ino.com\/blog\/wp-content\/uploads\/2018\/12\/inologo-400.jpg\",\"contentUrl\":\"https:\/\/www.ino.com\/blog\/wp-content\/uploads\/2018\/12\/inologo-400.jpg\",\"width\":400,\"height\":472,\"caption\":\"INO.com Trader&#039;s Blog\"},\"image\":{\"@id\":\"https:\/\/www.ino.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/inocom\/\",\"https:\/\/www.linkedin.com\/company-beta\/1056449\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.ino.com\/blog\/#\/schema\/person\/9083a07f1dc79480b7cc9c80e829259d\",\"name\":\"lindsay\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ino.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5cebc201d3f35b673b75c3633e7a809b?s=96&d=identicon&r=pg\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5cebc201d3f35b673b75c3633e7a809b?s=96&d=identicon&r=pg\",\"caption\":\"lindsay\"},\"sameAs\":[\"http:\/\/www.marketclub.com\/\"],\"url\":\"https:\/\/wwwtest.ino.com\/blog\/author\/lindsay\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Can the Bancroft family still kill News Corp's deal to buy Dow Jones?  - INO.com Trader&#039;s Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/","og_locale":"en_US","og_type":"article","og_title":"Can the Bancroft family still kill News Corp's deal to buy Dow Jones?  - INO.com Trader&#039;s Blog","og_description":"Dow Jones + News Corp. = ? A $5 billion history making takeover rests in the hands of the Bancroft family. The board of Dow Jones &amp; Co. (DJ), publisher of the Wall Street Journal and Barron's, is prepared to approve a bid from Rupert Murdoch's News Corp. (NWS). The $60 a share offer was [&hellip;]","og_url":"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/","og_site_name":"INO.com Trader&#039;s Blog","article_publisher":"https:\/\/www.facebook.com\/inocom\/","article_published_time":"2007-07-18T18:00:17+00:00","article_modified_time":"2008-09-08T18:27:05+00:00","author":"lindsay","twitter_card":"summary_large_image","twitter_misc":{"Written by":"lindsay","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/#article","isPartOf":{"@id":"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/"},"author":{"name":"lindsay","@id":"https:\/\/www.ino.com\/blog\/#\/schema\/person\/9083a07f1dc79480b7cc9c80e829259d"},"headline":"Can the Bancroft family still kill News Corp's deal to buy Dow Jones?","datePublished":"2007-07-18T18:00:17+00:00","dateModified":"2008-09-08T18:27:05+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/"},"wordCount":404,"commentCount":0,"publisher":{"@id":"https:\/\/www.ino.com\/blog\/#organization"},"articleSection":["MarketClub Techniques, Tips &amp; Talk"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/","url":"https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/","name":"Can the Bancroft family still kill News Corp's deal to buy Dow Jones? - INO.com Trader&#039;s Blog","isPartOf":{"@id":"https:\/\/www.ino.com\/blog\/#website"},"datePublished":"2007-07-18T18:00:17+00:00","dateModified":"2008-09-08T18:27:05+00:00","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ino.com\/blog\/2007\/07\/can-the-bancroft-family-still-kill-news-corps-deal-to-buy-dow-jones\/"]}]},{"@type":"WebSite","@id":"https:\/\/www.ino.com\/blog\/#website","url":"https:\/\/www.ino.com\/blog\/","name":"INO.com Trader&#039;s Blog","description":"Expert Charts, Trading Tips and Technical Analysis from INO.com","publisher":{"@id":"https:\/\/www.ino.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ino.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.ino.com\/blog\/#organization","name":"INO.com Trader&#039;s Blog","url":"https:\/\/www.ino.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ino.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.ino.com\/blog\/wp-content\/uploads\/2018\/12\/inologo-400.jpg","contentUrl":"https:\/\/www.ino.com\/blog\/wp-content\/uploads\/2018\/12\/inologo-400.jpg","width":400,"height":472,"caption":"INO.com Trader&#039;s Blog"},"image":{"@id":"https:\/\/www.ino.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/inocom\/","https:\/\/www.linkedin.com\/company-beta\/1056449\/"]},{"@type":"Person","@id":"https:\/\/www.ino.com\/blog\/#\/schema\/person\/9083a07f1dc79480b7cc9c80e829259d","name":"lindsay","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ino.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5cebc201d3f35b673b75c3633e7a809b?s=96&d=identicon&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5cebc201d3f35b673b75c3633e7a809b?s=96&d=identicon&r=pg","caption":"lindsay"},"sameAs":["http:\/\/www.marketclub.com\/"],"url":"https:\/\/wwwtest.ino.com\/blog\/author\/lindsay\/"}]}},"_links":{"self":[{"href":"https:\/\/wwwtest.ino.com\/blog\/wp-json\/wp\/v2\/posts\/136"}],"collection":[{"href":"https:\/\/wwwtest.ino.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wwwtest.ino.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wwwtest.ino.com\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/wwwtest.ino.com\/blog\/wp-json\/wp\/v2\/comments?post=136"}],"version-history":[{"count":0,"href":"https:\/\/wwwtest.ino.com\/blog\/wp-json\/wp\/v2\/posts\/136\/revisions"}],"wp:attachment":[{"href":"https:\/\/wwwtest.ino.com\/blog\/wp-json\/wp\/v2\/media?parent=136"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wwwtest.ino.com\/blog\/wp-json\/wp\/v2\/categories?post=136"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wwwtest.ino.com\/blog\/wp-json\/wp\/v2\/tags?post=136"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}